Turn-key business models of feeding & greening megacities
According to FAO (2016), the production of fruit and vegetables in the world would have to triple to provide a healthy diet for everyone. The combination of continued rapid urbanisation of China, growing urban middle class, and COVID-19 means that the demand for nutritious, trustworthy, safe, and premium quality fruit and vegetables will only accelerate in the coming future. "Integrated horticulture systems have significant benefits over open field production in terms of quality, variety, resource efficiency, reliability, food safety and so on. Growing near megacities, or shorter supply chains, can further reduce transport, emissions, and food waste", explains Tiffany Tsui, CEO of Springtide Strategy.